How to Create Perfect CMS Web Design

With so many content management systems available on the market, it's often difficult to see the wood for the trees.

More and more providers are moving towards open source content management systems. Open source allows peer production development of source code for content management systems that then allows public collaboration to make the product better. Because of this, open source CMS systems are free, but require significant resource to customise and develop.

The alternative is closed source content management systems. This refers to a company whose license does not allow for the release or distribution of the code that makes up the CMS system. As such, these are less flexible than opens source CMS, but support and is available for customization.

Regardless of which road you choose to go down, there are a list of considerations you will need to bear in mind and check to ensure you get optimum SEO success.

You should make sure that the CMS software is compatible with almost all operating systems so that it can be browsed by everybody no matter the location or circumstances. Due to the fact that not everyone is using Internet Explorer to browse on the Internet, the CMS software must ensure flexibility.

Critical CMS Features

URLs

Session IDs and Tracking in the URL string should be excluded for all pages except user shopping cart/checkout pages

Customisable URL structure - if the default URL structure doesn't suit your requirements, you should be able to change the layout and folder structure

URL Redirects - This is to command the CMS to issue a 301 server side redirect to another URL if a URL becomes disused. Automatic handling of this by the CMS is a must

H1 and Title Tags

A customisable H1 tag is desirable to match the keyword target of the page

A customisable Title tag is desirable to match the keyword target of the page

Each page should have its own unique title

Important CMS Features

URLs

Static-looking URLs and Keywords in the URL - A good CMS system should allow keywords to be used in the URL.

URL Rewriting - It is very advantageous for URL rewriting to be embedded in a CMS system to produce apparently static URLs.

Multi-level Structure - it is useful for the CMS to allow you to nest subcategories into categories, sub-categories into sub-categories and so on.

Other

RSS Feeds - useful if you want to publish news or press content about your company to reach the Web 2.0 crowd.

Rich media such as flash, should be embedded into the website to provide more information content the user will engage with.


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